Powerful CX predictions based on unprecedented customer insights Powerful CX predictions based on unprecedented customer insights

Understand how customers make decisions in real time for unprecedented outcomes for customer acquisition, engagement & retention

The ZenImpact Optimization Studio gives brands deep AI enabled psychographic insights into their customers — allowing them to better understand what motivates them, predict customer preference and drive outcomes that achieve your goals.

  • Improve conversion rates
  • Goal-based optimization
  • Increase customer loyalty
  • Grow revenue
  • Reduce churn
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The zenimpact Optimization Studio

This powerful central hub manages optimizations and reports performance improvements.

  • Manage Optimizations
    • Message targeting and optimization
    • Tone alignment
    • Product/Message/Offer Predictions
    • Promotion Predictions
  • Dashboard
  • Prediction Report
    • Number & Type of Predictions
    • Conversion Rates
    • Engagement Metrics
  • Conversion Metrics
    • Average Cart Size
    • Conversion Rate
    • Margin
    • LTV/NPV
    • Subscription Duration
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Zenapse gives marketers instant access to:

  • Advanced psychographic modeling & predictions
  • Goal based conversion optimization
  • Deploy AI in less than 4 hours
  • Data science as a service
  • Network knowledge graph with 175+ million consumers & 4.5+ billion data points
  • Emotionally intelligent customer experiences

Improve business outcomes, increase revenue & decrease costs

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What can you optimize?

lead gen

  • Headlines
  • Images & Video
  • Copy blocks
  • Offer/Promotion Testing
  • Product Descriptions
  • Buttons & Calls to Action
  • Calculators
  • Configurators
  • Funnel labels & descriptions


  • Featured Product
  • Featured Offer
  • Product Image
  • Product Description
  • Product Badges
  • Buttons & Calls to Action
  • Product Finders & Recommenders
  • Cart labels
  • Offer/Promotion Testing

existing customer

  • Headlines
  • Images & Video
  • Copy blocks
  • Cross-sell offers
  • Up-sell offers
  • Calculators
  • Article & Blog Content
  • Rewards program messaging
  • Buttons & Calls to Action
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We have a deeper understanding of your customers & prospects

ZenImpact's artificial intelligence helps brands understand what is important to your customers and how they make decisions. Marketers can gain insights to predict customer preference to better tailor experiences to their Audiences' ever-changing expectations.

  • AI/ML Driven
  • Insights with Emotional Intelligence
  • SaaS/No-Code
  • Privacy and Brand Safe
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Get results quickly with goal-based experience optimization

The ZenCore psychographic model marries mindset and behavior in order to enable superior goal-based CX optimization for brands. Reach results quickly with goal-driven, meaningful metrics and KPIs - so your experiences are optimized toward to the outcomes you want to achieve.

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Leveraging the power of the The zenimpact Knowledge Graph

With ZenInsight, our ZenVision predictions can capitalize on the strength of a continuously evolving and improving network of knowledge, so they can make connections with existing and prospective customers, enrich sparse profiles, and build deeper relationships.